How SMEs and entrepreneurs can get media coverage

Happy humpday. I get lots of questions from solopreneurs and SMEs about getting media coverage. We all know that getting media coverage can boost your profile and your business so here are some tips.

 

 

And if you want to know more – check out my DIY course on this very subject.

 

DIY PR course feedback…. Is it any good?

I recently created an online DIY PR course, around how you can get media coverage for your business.  It provides a thorough introduction into PR, how to put together a PR plan, how to write a press release and how to find your USPs and much much more.

The reviews so far have been amazing, and business owners from all walks of life are finding it’s a really practical and useful course that gets you thinking on your feet like a PR professional.  I’ve shared my knowledge of PR and the importance of how to create key messages that actually resonate with your intended audience.

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My course features tasks throughout to keep you on your toes and to help you get into the mind of a PR expert and understand what journalists and bloggers are looking for from you.

I’m giving you as entrepreneurs, sole traders and business owners life time access to this fantastic course so that you can learn at your own leisurely pace. On top of that I’ve included a bonus section on using social media to leverage PR and a host of invaluable downloadable PDF’s that do all the ground work for you.

Whether you are a restaurant owner, Store owner, life coach, wellbeing consultant, beauty therapist, accountant, personal trainer and the list goes on. No matter your trade this course provides a comprehensive breakdown that makes it easy for you to understand and apply the teachings to any business!

If you are still pondering on purchasing it – what are you waiting for. Check out some of the reviews:

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“Really enjoyed this course, full of good information and examples. Delivered in a comprehensive, easy to understand way that I can put into action immediately. The ideas and exercises were really helpful” ~ Gill McKay, Director of My Brian international

 

 

It was brilliant! Extremely helpful. ~ Cassandra Campbell – Life coach and owner of S.E.L.F

 

It is a brilliant course on the importance of PR and how to get it right with real life case studies. ~ Imogen Tinkler, Owner of Bangers & Balls restaurant.

 

It has given me a better understanding of how to raise my business profile ~ Jayden Brown, Graphic designer

Having worked in PR for well over a decade I’ve come across many new business owners who are desperately seeking PR help but don’t have the financial means to do so – with this course you can do achieve your PR goals! And if you feel like you need further guidance I offer PR coaching and accountability to make sure you are meeting your goals – check out my services page.

 

The link to my course is in the righthand side menu – enjoy and get that coverage you’ve been seeking!

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Big PR ambitions on a small budget? Check this out

As business owners and entrepreneurs, you will be aware that getting your business or product featured in a major newspaper, magazine, publication or website is a great achievement and can boost awareness, credibility and sales.

Having worked in PR for well over a decade I’ve come across many new business owners who are desperately seeking PR help but don’t have the financial means to do so.

This is exactly why I created this course, to help those who are unable to foot the bill of agencies and consultants. This course will kick start your PR activity and give you an understanding of how to use PR to increase your profile.

The course will teach you:

How to understand PR and use it to gain press coverage
How to write a PR plan and the importance of creating key messages that align with your business goals
How to write a press release and find your USP
How to approach the media
How to pitch to the media
*Bonus module – how to leverage social media with PR to accelerate business growth.
**Bonus PDF downloadable materials to help you meet your PR objectives:
PDF Template PR Plan
PDF Template Press Release
PDF Template journalist pitch email
PDF media database providers

PDF 8 Steps to approaching the media

PDF Key media holiday dates & hash tags to help your story

 

Enjoy and let me know how you get on!

P.S. I’m offering enhanced package for those that need an extra helping hand – where you get my expert review of your DIY PR plan and make recommendations – check out my services page